How DISTRICT Bánh Mì perfected the digital ordering process with SO'USE self-order-terminals and a web shop – without compromising on quality and authenticity

With SO'USE self-order-terminals and a web shop, DISTRICT Bánh Mì digitalized its entire ordering and payment process: faster for guests, less work for the team, and more efficient for operations.

+11%

more revenue through a digitally guided ordering process

-17%

less staff effort for taking orders & processing payments

Customer District Banh Mi

DISTRICT Bánh Mì stands for modern Vietnamese street food at the highest level: daily fresh vegetables, handmade chili sauces without flavor enhancers, and a deliberately small menu for maximum quality. From juicy Bánh Mì to crunchy summer rolls – authenticity meets innovation here. United for better food!

Location

1 location

POS Systems

Lightspeed (K-Series)

Products

Customer since

January 2024

The challenge

Good street food needs a good process

DISTRICT Bánh Mì thrives on speed and quality: a deliberately small menu, freshly prepared daily, maximum flavor. However, manual ordering and till duties slowed down exactly what defines the concept – speed. Queues formed during peak times, the team was busy taking orders and payments instead of preparing food, and the pick-up process for external orders was unstructured. The result: unnecessary friction in a concept designed for efficiency.

The solution

Kiosk on-site, web shop in the background

With SO'USE self-order kiosks, guests at DISTRICT Bánh Mì now order independently and pay directly at the kiosk – no queues, no waiting for the team. Integration with Lightspeed K-Series sends every order straight to the kitchen. Meanwhile, the web shop runs in the background: pick-up and delivery orders arrive digitally, pre-paid, structured, and without extra effort for the team. Two channels, one system, no chaos.

The result

Faster, more structured, more guest-friendly

Since January 2024, DISTRICT Bánh Mì has relied on a digital ordering process. The kitchen works in a structured way, and the team focuses on what matters: quality and preparation. Pick-up orders arrive organized, queues at the till are a thing of the past thanks to self-order kiosks – and the "fresh, fast & from the heart" concept gets the operational foundation it deserves.

Conclusion

DISTRICT Bánh Mì before & after – how SO'USE takes street food efficiency to a new level

Before SO'USE

Queuing was mandatory.

Guests wait in line, wait for a free staff member, and place their order – time-consuming for everyone and not what DISTRICT Bánh Mì stands for.

An inefficient process.

Pick-up and delivery are unstructured – phone calls, third-party providers, making planning difficult for the kitchen and team.

After SO'USE

Efficient ordering & payment processing.

The self-order kiosk takes over – guests order at their own pace, pay directly, and the kitchen receives everything without detour. It almost runs itself.

Kiosk & Web-Shop – two channels, one system.

Walk-in guests order at the kiosk, while pick-up and delivery customers use the web shop – everything runs digitally, structured, and fully integrated into the POS system.

Convinced? Start now with SO'USE

Your street food concept deserves an ordering process as fast as your food – just like DISTRICT Bánh Mì does with SO'USE.

Get started now